Increasing market power with our high-end technology and specialized business competence
In 1994, Samsung SDI took the first step into the field of electronic material business by developing EMC, an encapsulant for semiconductor. We have been strengthen our competence to the world top level with our advanced technology and specialized capability spanning from the materials of semiconductor and display to rechargeable battery and PV battery. Especially, we kept making investment in R&D on the materials for OLED, a promising display in recent years. Thus we started mass production of ETL (Electron Transport Layer) in 2013 and later in 2014 we succeeded in developing PGH(phosphorescence green host), an OLED emission layer material by our own technology.
In addition, we are focusing to the business field of PV Paste which is used for separator of a rechargeable battery which can be said a heart of IT devices, as well as solar battery which is a eco-friendly and renewable energy storage.
Such efforts lead to financial achievement. Our business have been growing since we started in 1994, and five of our products including SOH and SOD are now ranked global top 3 according to the 2014 market share. We are still endeavoring to raise those five products to the world’s no.1. Furthermore, we will devote ourselves for unceasing growth by penetrating in advance into a promising market such as flexible display which is expected to be used for next-generation mobile devices, and by closely collaborating with our global partners
- * EMC: packaging materials to protect semiconductor circuits from external environments, including moisture, heat, and shock
- * SOH: helps circuit to transfer properly to desired membrane for micro patterns
- * SOD: materials to insulate between different areas or layers inside of a semiconductor device
In 2015, Samsung SDI aims to solidify its market dominance in existing markets by launching differentiated products based on cutting-edge technologies. In addition, we will focus on technology competiveness and marketing competence to gain competitive edge in the promising next-generation markets.
As for rechargeable battery separators and OLED materials, Samsung SDI will extend its business as the smartphone and wearable device market and premium TV market are expected to grow continuously. In addition, We also plan to build a system to provide flexible display materials in timely manner to lead the next-generation mobile device market.