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Annivesary Celebration With A Cause2002-06-06
Steering away from the usual dinner party celebrations to mark the company’s anniversary, the Korean based Samsung SDI [Samsung], the world’s leading cathode ray tube manufacturer adopted a unique way of celebrating its 32nd Anniversary recently. The company issued a directive to all its companies established worldwide to organize volunteer activities within the local communities that the companies were operating in.

The Samsung SDI plant in Malaysia was not excluded. The company organized gotong-royong activities at a center for the disabled, old folks home and selected kindergartens in Seremban.

The first volunteer activity, involving approximately 40 Samsung volunteers was held at Bengkel Seri Sembilan, Jalan Mambau, a center for the disabled. Samsung volunteers were mobilized to clean up the surrounding areas and beautified the garden with the planting of flowers. They also took the initiative to paint the male dormitory block.

For social interaction, Samsung employees also arranged a luncheon, a get-to-know session and entertainment activities for the Bengkel Seri Sembilan’s inmates.

The following day, approximately 30 Samsung volunteers were involved in a dental care education session for children from four selected kindergartens around Taman Tuanku Jaafar, Senawang.

During the half-day session, Samsung volunteers, under the guidance of Dr. Helmy from Helmy Dental Clinic Senawang, taught approximately 250 children the correct way to brush their teeth and other related methods to dental care.


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In the same week, 20 Samsung volunteers entertained approximately 40 disabled children from Taman Sinar Harapan Tuanku Ampuan Najihah, Seremban. The half-day program held at Samsung SDI’s multi-purpose hall, was filled with various interesting activities such as telematches, karaoke and drawing competitions.

At the close of the anniversary celebrations, Samsung volunteers visited Rumah Seri Kenangan (Old Folks Home) Seremban where the volunteers had spruced up the surrounding areas and living quarters. In conjunction with Mother’s Day also, Samsung volunteers presented flowers and gifts to the old folks during a special luncheon arranged by Samsung.

According to Samsung SDI(M) Employee Relations Manager, Mohd. Khir bin Ramli, volunteer activities which have become a culture in Samsung, help in developing the inner character of the employees and also boost morale. He said that the fact that Samsung SDI made community service the main thrust of the company’s anniversary celebrations underscored the company’s commitment towards its corporate responsibilities.

Samsung SDI (M) Berhad is one of the three integrated manufacturing facilities housed under the US$1.2 billion Samsung Electronics Seremban Complex located in Tuanku Jaafar Industrial Park, involved in manufacture of cathode ray tubes for TV and monitors.

2002.06.06
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